Communication & Audiovisual Production

Become future audiovisual production managers — agile, connected, and multi-platform professionals at the heart of diverse cultural and professional industries.

Face-to-face training available at :

Paris

Next intake: October 2026
› 6 months of academic training (+/– 400 hours of in-person classes)
› 6 months of in-company mission

Download the brochure

Make an appointment

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Highlights

Constantly evolving, careers in audiovisual production now play a central role across many cultural and professional sectors. Driven by digital transformation, the range of formats has expanded significantly: podcasts, streaming platforms, mobile applications… all have become essential tools in today’s media landscape. Content creators and YouTubers are now true influencers — and neither brands nor entertainment professionals can afford to ignore this new reality.

To support this evolution, a series of conferences and masterclasses are organized with renowned industry professionals who share their experience and insights: Guy Lagache, Anissa Bonnefont, Olivier Minne, Anna and Harry Tordjman, Samuel Étienne, and more.

Program

Objective(s):
Designed by professionals for professionals, theSpecialized MBA in Communication & Audiovisual Productiontrains future production managers who are agile, connected and multi-platform,able to manage projects across the entire production chain: from the birth of an ideato its promotion and distribution.

Industry Focus & Career Insights:

Television & Radio

› Program creation
› Visual identity and branding
› Management and hosting
› Audience management

Cinema & Series

› Screenwriting
› Art direction
› Format acquisition
› Distribution

Music production & sound identity

› Identity creation
› Music rights
› Composition
› Synchronization

Video games & animation

› Storyboarding
› Ergonomics
› Technical development
› Digital adaptations

Communication & audiovisual management:

Best practices

› Production workflow
› Format management
› Production scheduling
› Marketing creation & brand identity
› Management of derivative rights
› Legal and HR issues
› Intellectual property

Management tools

› Project management
› Content strategy
› Fundraising
› Budget management tools
› Business development
› Commercial strategy
› Promotion & distribution

Personal development

› Career development
› Coaching
› Personal skills
› Leadership
› Negotiation

Operational objectives / Targeted skills

› Develop a communication strategy.

› Implement a communication strategy.

› Lead internal and external communication teams.

› Manage a brand.

Teaching methods

› Courses delivered by professionals actively working in the communication industry.

› Real-life case studies provided by partner companies.

› Agency competitions, Masterclasses, Workshops…

Evaluation methods

› Continuous assessment during the program and submission of a mission report at the end of the training.

Certification methods

› The certification “Communication Manager” (Level 7 – equivalent to a Master’s degree) is awarded upon validation of all competency blocks.

› RNCP title "Communication Manager" Level 7 (equivalent to a Master’s degree) awarded by EFAP: professional certification registered with the RNCP by decision of France Compétences on May 31, 2023, for a duration of 3 years (RNCP 37658).

› In the case of partial validation, each competency block remains acquired for life.

› No further study pathway / No bridge program.

Accessibility for people with disabilities

Accessibility You may be wondering whether you can follow our programs. Contact us: accessibilite@efap.com.

Key performance indicators

› Participation rate in competency validation assessments (Class of 2024): 100%

› Program completion rate (Class of 2024): 99%

› Overall employment rate within 6 months (all jobs): 87%

› Employment rate in the targeted profession within 6 months: 80%

>> Download the full program brochure

Profiles & Career Opportunities

The Specialized MBA in Communication & Audiovisual Production trains agile professionals ready to work across a variety of industries: television, radio, film, music production, animation, video games, and advertising.

Television

Show Coordinator
Editorial Manager
Scheduler
Artistic Producer
Floor Manager
Researcher / Archivist
Director

Advertising

TV Producer
Creative Producer
Art Director
Production Coordinator
Production Manager
Executive Producer / Web Producer

Cinema

Executive Producer
Associate Producer
Production Manager

Music

Music Producer
Production Coordinator within a music label
Communication Manager within a major label

Radio

Podcast Creator
Show Producer

Video Games

Multimedia Project Manager

Common Career Paths Accross All Sectors

Production Director
Head of Production
Project Manager
Content Creator
Digital Manager
Post-Producer

Admission Requirements

To be eligible, candidates must hold a 4- or 5-year higher education degree (Bac+4/+5) from one of the following:

› Business, communication, or engineering schools; IEP (Instituts d’Études Politiques)
› A master’s degree in higher education (science, management, economics, law, languages, etc.)

Professionals with a significant background and experience may also apply to the Specialized MBA through the VAP (Validation of Prior Experiential Learning).

Admissions Process (Two Stages)

› Eligibility: an initial review on the application file by the admissions committee.
› Admission: shortlisted candidates are invited to an interview with the program director and/or an industry professional.

Apply

Financing your studies

Book an Appointment

Discover the Specialized MBA in Communication & Audiovisual Production from a new perspective and meet the program director!

To register, please contact:

Paris

internationaladmissions@groupe-edh.com

+33 1 85 34 10 12

News

Nos étudiants du MBA Spécialisé Communication & Production Audiovisuelle en immersion sur le tournage de McWalter

Au cœur de l’action et au plus près des équipes : les étudiants de 5e année du MBA Spécialisé Communication & Production Audiovisuelle de l'école de communication EFAP ont eu la chance de découvrir les coulisses du tournage de McWalter, le nouveau film de Simon Astier, réunissant à l’écran Mister V et Jonathan Cohen. Une expérience immersive qui illustre parfaitement l’ADN de notre MBA Spécialisé : apprendre en situation réelle, comprendre les métiers, et se constituer un réseau professionnel solide.

Nos Efapiens plongés dans les coulisses des 20 ans du Grand Journal

À l’occasion des 20 ans du Grand Journal, émission emblématique de Canal+, trois étudiants de l'école de communication EFAP ont eu l’opportunité unique de participer à l’organisation de la soirée anniversaire. Une immersion totale dans le monde des médias et de la production audiovisuelle, rendue possible grâce à Aurélien Ezvan, Alumni EFAP (promo 2010), qui leur a ouvert les portes d’un univers aussi exigeant que passionnant !

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Une Masterclass "Culte" avec Alexia Laroche-Joubert au cours du Welcome Summit des MBA Spécialisés de l'EFAP Paris

Les étudiants en cinquième année de l'école de communication l'EFAP ont eu la chance d’assister à une masterclass exceptionnelle avec Alexia Laroche-Joubert, Présidente Directrice Générale de Banijay France et figure emblématique de la télévision française. Cette rencontre s’est déroulée dans un lieu symbolique, choisi pour accueillir cette personnalité de premier plan et susciter des réflexions profondes chez les futurs professionnels des médias.

watch the video