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Career path

Careers in digital communication and AI

Today, digital communication is turning every company upside down, making it a central part of their strategy. Long perceived as a simple tool, the internet was in fact only the first step in a veritable digital big bang, now amplified by artificial intelligence (AI).

New professions are constantly emerging, requiring the mastery of digital and technological skills. Far from being a fad, AI automates many repetitive tasks, freeing up precious time for high value-added missions: creativity, strategy, analysis, consulting. It redefines roles, erasing traditional boundaries and becoming a key skill sought by recruiters.

In this context, EFAP's communication program prepares future managers to design and deploy relevant strategies, fully integrating the challenges of digital and AI, essential levers for performance, innovation and transformation.

Our added value:

  • A fifth year dedicated to the digital transformation of the global economy with the Specialized MBA in Digital Marketing & Business
  • A fifth year focused on artificial intelligence and data with the Specialized MBA in Digital Marketing & Business - AI & Data
  • Access to an exclusive network of digital and marketing professionals in France
  • Numerous case studies supervised by prestigious advertisers
  • The participation of students, as partners and producers of social content, in numerous professional events organized by EFAP on all campuses.
  • Involving students in the production of a blog on digital transformation
  • Access to professional tools for managing and deploying content on social networks

 

Here are just a few examples of the digital communications careers you can prepare for :

Responsable e-Marketing / Digital Marketing manager

Chef de Projet Digital

Chief Digital Officer

Content Manager

Community Manager

Social Media Manager

Webmarketeur

Responsable e-Réputation

Traffic Manager

Responsable Affiliation

Consultant SEO / SEA

Chargé de Communication Digitale

Directeur de la Communication

Consultant digital

Responsable e-commerce

Chef de projet web

See all our career fields

Luxury communication Events communication Public communication and influence Communication and strategic marketing Creation Communication and health Media and audiovisual communication Communication and Media Relations Communication and Marketing of Wines and Spirits Fashion and Beauty Communication Sport Communication and Management Brand Content Editorial Strategy and New Media CSR and Sustainable Development Communication Art Communication

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