Key features

Why a Double Degree ? 

Specialized MBA, by EFAP
Master of Science in EU-Asia Digital Marketing and Business, by ESSCA

  • Achieve success with an internationally recognised diploma that combines academic excellence with real-world professional immersion;

  • Access to exceptional digital actors in China & Europe that allows #MBADMB students to develop their own professional network in digital from the very start of their experience;

  • The student writes a thesis and presents it before a professional panel to round off the program and professional

EFAP Digital Marketing & Business MBA - ESSCA Partnership

A permanent team is resident on the campus to assist students and put them in the best dispositions from the beginning (accommodation, daily life, food, healthcare, etc.)

A network that has been gradually built over twelve years offers the chance of successfully completing the right administrative and legal procedures for work placements and meetings with Chinese decision makers.

ESSCA in brief :

  • 110 years of experience
  • 4,000 students in undergraduate and postgraduate curricula
  • 8 campuses: Angers, Paris, Aix-en-Provence, Bordeaux, Lyon, Cholet, Budapest and Shanghai
  • 279 partner universities in 55 countries
  • 132 permanent faculty and 370 lecturers and international experts
  • 2,500 partner companies
  • 14,000 alumni worldwide

Internationally recognized:

EFAP Digital Marketing & Business MBA - Digital Associations Patrnership

EFAP Digital Marketing & Business MBA - Hub Institute Digital Think Tank Partnership

The HUB Institute, a digital think tank featuring among the most influential in the world, is the exclusive partner of this double degree.

  • In this respect, #MBADMB students will be at the heart of HUBDAY and HUBFORUM events. After Paris, São Paulo and Shanghai are also now playing host to the HUBFORUM.
  • Exclusive video conferences in English with foreign entrepreneurs and business leaders (USA, Europe, Brazil, Singapore, etc.).
  • The founders and directors of the HUB Institute contribute to the design and delivery of certain modules of the program.
  • Market intelligence and research reports usually reserved for company leaders will be exclusively accessible to students of the MBADMB.


An ‘‘IRL’’ faculty that selects the MBADMB speakers among active and influential professionals, all passionate about transmitting the reality of digital and the business world


Access to a unique network of digital and communication professionals in Shanghai thanks to our partnership with the FrenchTech Shanghai


Production of a blog on digital transformation in China :


EFAP Digital Marketing & Business MBA - Professional Partners

#Academic Board

  • Chairman of #MBADMB Academic Board :  Emmanuel VIVIER, Co-founder of HUB Institute and Ex-Chairman and founder of the agencies Vanksen and BuzzParadise
  • Vice-Chairman : Frédéric RAILLARD, President, co-founder of the Fred & Farid Group

An academic board comprising members of partner associations: AirBnB, AXA Group, AdVentures, BazarChic, Compagnie des Alpes, Equancy, Etam, Facebook, Fred & Farid, FrenchWeb, Google, Hootsuite, Kiloutou, LeLapTop, InMobi, JVWeb, Microsoft, Presse Citron, SOMFY.

Tous les MBA Spécialisés

MBA Digital Marketing & Business - École de Communication EFAP

Digital Marketing & Business

Paris Full-Time et Part-Time - Bordeaux - Lille - Lyon - Shanghai - Montpellier

Devenez acteur de la révolution numérique du commerce global.

MBA Luxury Communication & Strategies - École de Communication EFAP

Luxury Communication & Strategies

Paris Full-Time et Part-Time - New York - Shanghai

Les enjeux de la communication et les nouvelles stratégies dans le secteur du luxe

MBA Communication & Management Événementiel - École de Communication EFAP

Communication & Management Événementiel

Paris - Bordeaux - Lille - Lyon

Devenez un manager complet pour une communication stratégique, riche de sens.

MBA Communication Publique & Influence - École de Communication EFAP

Communication Publique & Influence

Paris - Bordeaux - Lille - Lyon

Apprenez les métiers de la Communication publique et politique, découvrez le monde de l'influence.

MBA Communication & Marketing Stratégique - École de Communication EFAP

Communication & Marketing Stratégique

Paris - Lille - Lyon

Devenez un manager complet en vous appuyant sur une double compétence Communication et Marketing.

MBA Advertising & Creativity - École de Communication EFAP

Advertising & Creativity

Paris - Bordeaux

Devenez un créatif, porteur de sens et d'idées, maîtrisant les dynamiques d'un univers publicitaire en révolution.

MBA Communication & Santé - École de Communication EFAP

Communication & Santé


De l'industrie pharmaceutique et agroalimentaire à l'univers du bien-être, du sport ou de la cosmétologie, apprenez les très nombreux métiers de la communication santé

MBA Communication & Production Audiovisuelle - École de Communication EFAP

Communication & Production Audiovisuelle


Devenez de futurs chefs de production audiovisuelle agiles, connectés et multi-supports au cœur de nombreux univers culturels et professionnels.

MBA Communication & Marketing des Vins et Spiritueux - École de Communication EFAP

Communication & Marketing des Vins et Spiritueux


Une formation unique et exclusive, répondant aux nouveaux besoins en communication d'un secteur porteur et en mutation : les vins et spiritueux.

MBA Communication & Relations Médias - École de Communication EFAP

Communication & Relations Médias


Intégrez une formation pour maîtriser sa stratégie de communication et réinventer les relations médias.

MBA Sport Business & Communication - École de Communication EFAP

Sport Business & Communication


Devenez des professionnels de la communication dans le secteur du Sport

MBA Master in Communication - École de Communication EFAP

Master in Communication

New York

Double Diplôme en partenariat avec le New York Institute of Technology.

Discover the new challenges of communication in Media Management, PR and advertising.

MBA Ingénierie Culturelle & Management - École de Communication EFAP

Ingénierie Culturelle & Management

Paris - Bordeaux - Lyon

En partenariat avec l'ICART

Devenez concepteur, manager, producteur de la Culture.

MBA Marché International de l'Art - École de Communication EFAP

Marché International de l'Art


En partenariat avec l'ICART

Devenez acteur de l'art mondialisé et rejoignez un secteur professionnel en pleine expansion !

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