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EFAP New York - Congratulations Class of 2021!

EFAP New York students celebrate their graduation and the 60th commencement of the New York Institute of Technology, with a 100% digital event!

On May 23rd, graduates, families, and NYIT faculty tuned into a stream that included celebratory speeches by government officials – Senators Charles Schumer and Kirsten Gillibrand – Lieutenant Governor of New York Kathleen Hochul, the chairperson of the Board of Trustee, Kevin Silva, and the conferral of undergraduate, graduate and doctoral degrees.
 
NYIT President, Dr. Hank Foley saluted more than 3000 graduates representing 37 states and 68 countries. This microcosm was the inspiration of his speech which focused on diversity and inclusion.

Congratulations Class of 2021!

Individual school and college ceremonies honored each graduate. One of our EFAP students, Clara (Bachelor in advertising, PR, and Technology – EFAP Lyon) earned two awards in parallel to her Bachelor’s degree:

  • The Brigit Dawson Memorial Award for Excellence in English Language
  • The Advertising Leadership Awards

 

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EFAP News - Influence Marketing: Why Influencers Have Become Essential in Communication

Influence Marketing: Why Influencers Have Become Essential in Communication

Influence marketing has established itself as one of the key pillars of communication strategy. In just a few years, the shift from traditional, top-down advertising to conversations driven by recognizable creators has profoundly transformed the relationship between brands and their audiences. Value is no longer measured solely in impressions — it now stems from the credibility of a voice, the relevance of a story, and the authentic engagement of a community.Today, influence is no longer an option or a one-off campaign; it’s a structured, measurable, and responsible lever, capable of impacting every stage of the customer journey — from storytelling to conversion.

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EFAP News - Ipanema, fil rouge du Parolo Project 2025 Play

Ipanema, fil rouge du Parolo Project 2025

Chaque année, les étudiants de 2e année du programme Full English de l'école de communication EFAP Paris unissent leurs forces avec leurs homologues de Milan, Londres et Rotterdam pour relever le défi lancé par une grande marque. Véritable laboratoire d’idées, le Parolo Project les plonge au cœur d’une expérience professionnelle et interculturelle unique.

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EFAP News - Student Deals: The Must-Have Apps and Websites for a Smooth Start to the Year

Student Deals: The Must-Have Apps and Websites for a Smooth Start to the Year

The start of the academic year often means extra expenses — housing, transportation, food, and leisure. Luckily, there are plenty of great student deals to help you save money without missing out. Here’s a selection of the best apps and websites to start your year at EFAP (and beyond!) on the right foot — and on a smart budget.

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