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Join EFAP #EFAPCANNES - Perrine Quennesson, journaliste, critique de cinéma & présentatrice de l’émission Le Cercle sur Canal+
Journaliste, critique mais surtout fan de cinéma. Perrine Quennesson a un double rôle au Festival de Cannes : elle travaille "pour un magazine où (elle) fait des critiques de films" mais également "pour un autre magazine qui, lui, est spécialisé dans l'industrie" pour lequel elle rencontre et échange "la faune" du cinéma : distributeurs, exploitants, producteurs, vendeurs...
Un double chapeau qui lui permet d'avoir "un regard à 360 degrés au sein du Festival", un regard qu'elle qualifie de "total" sur le cinéma.
Son conseil pour nos étudiants de l'école de communication EFAP qui souhaitent travailler dans l'univers du cinéma : "Ce qu'il faut, c'est s'accrocher : ce n'est pas un milieu toujours évident. Mais, surtout, "avoir un esprit très ouvert" et "être curieux". Action !
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Changing Paths Is Possible! Join EFAP Through Parallel Admissions
Are you rethinking your academic journey? Does your current program no longer feel like the right fit, or are you dreaming of a career in the world of communication? Good news: EFAP welcomes students from all backgrounds through its parallel admissions pathway
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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Mid-Year Intake in 1st Year at EFAP: Switch Your Academic Path Without Losing a Year!
Have you started a first-year program but want to switch your academic path without losing a year? Join us in January 2026 and complete EFAP’s first-year curriculum in just six months!
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