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Join EFAP Étude de cas : mise en situation professionnelle
Chaque année, les étudiants de l'EFAP doivent réaliser un projet de communication répondant à une vraie problématique. Les étudiants en 1e année de l'EFAP ont eu 3 jours pour créer une vidéo (scénario, tournage et montage) dont l'objectif était de sensibiliser les collégiens, les lycéens et les étudiants à l'importance de l'orthographe pour leur avenir.
Sérieux et motivés, les étudiants ont pris véritablement à coeur le challenge qui leur était lancé. Ils ont apprécié la liberté et l'originalité pédagogique qu'apporte ce type de projets!
Pour visualiser le prix du jury remporté par T'COM'C composée d'Anastasia, Maya, Emma, Alix et Djihane, cliquez ici!
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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Luxury Communication: The Inspiring Journey of Hugo Di Domenica, PR Celebrity Coordinator at Louis Vuitton
Between communication, fashion, and influence, the luxury sector demands a unique combination of creativity, discipline, and attention to detail. Through the inspiring journey of Hugo Di Domenica, EFAP graduate and now PR Celebrity Coordinator at Louis Vuitton, this article reveals the behind-the-scenes world of luxury communication and the reality of professions undergoing rapid transformation.
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High-level internship: how Ombeline joined the Élysée’s event management department
From EFAP Lyon School of Communication to the reception rooms of the Élysée, sometimes it takes just one phone call, the one that enabled Ombeline to join the French Presidency for an internship in event communication. Between rigor, coordination and large-scale projects, she shares with us a professional journey that is as demanding as it is unforgettable!
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