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Join EFAP EFAP Partenaire du Hacking de l'Hôtel de Ville 2017
Les étudiants de la spécialisation “Digital Marketing & Business #MBADMB" ont participé en exclusivité à la troisième édition du Hacking de l'Hôtel de Ville, événement initié par la Ville de Paris et Paris&Co, l'agence de développement économique et d'innovation de Paris.
Une journée intense pour les étudiants avec au programme la couverture “Live Tweet" des workshops ateliers, du StartUp MeetUp, speed-dating à grande échelle qui a offert aux participants la possibilité d'échanger entre eux quelques minutes afin d'amorcer un dialogue, ainsi que la production d'interviews audio et vidéo des participants, experts et investisseurs, relayés en direct sur les réseaux sociaux #HackingParis2024
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Two awards for EFAP Lyon at the OUR(S) | The Media of Communication 2026!
Once again, the EFAP Lyon campus confirms its excellence in the field of communication by winning two prestigious awards at the 2026 edition of the Our(s) de la Com. Our students from the Specialized MBA in Creative & Advertising Strategies distinguished themselves by winning a gold medal and a silver medal for their creative and strategic work in support of a cause close to their hearts: the fight against cancer.
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How the Super Bowl Has Become a Global Marketing Phenomenon for Brands
Spectacular ads, highly anticipated movie trailers, a halftime show with cultural impact… Every year, the Super Bowl goes far beyond the realm of sport to become a global marketing event. How do brands, studios and artists turn this game into a massive communication platform? A closer look at an unmissable moment where advertising, culture and strategy come together.
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The Hackathon of Intelligences: A Full Immersion into Collective Thinking and Innovation
From January 26th to 28th, 2026, EFAP organized a unique educational event: The Hackathon of Intelligences. This innovative event allowed students to work on real business challenges while exploring three forms of intelligence: natural, assisted, and augmented. The goal was to reflect on the impacts of human intelligence and AI.
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