Nos étudiants en stage @Home
Dans le cadre du confinement, la Direction des Relations Entreprises de l'école de communication EFAP accompagne les étudiants en communication dans la mise en place de stages organisés à distance, et met en place de nombreux évènements de mise en réseau avec les agences, les institutions, les entreprises et les start-up.
Les étudiants en formation communication de l'EFAP ont su s'adapter en s'organisant d'une nouvelle manière afin de réaliser au mieux leurs missions. Ils ont fait preuve de créativité, de souplesse et accompagnent au quotidien les entreprises qui leur ont fait confiance durant cette période inédite.
"J'avais quelques appréhensions avant de rentrer dans ce stage ... mais finalement avec les caméras, avec les outils qu'on met en place cela donne une vision assez humaine et on peut être amené à travailler ensemble et s'intégrer parfaitement",
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Maud, a student at EFAP Toulouse, currently interning at Halloween Agency
Working in a communication agency means living to the rhythm of ideas, projects, and campaigns coming to life. For EFAP students, it’s often the first step toward an exciting career at the heart of creativity and teamwork. In Toulouse, Maud, a student at EFAP, chose to complete her internship at Halloween Agency - an independent agency renowned for its innovative spirit and expertise in event management and field marketing. This immersion allowed her to experience the reality of a demanding, dynamic, and stimulating environment.
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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