Our news
Discover the latest news about EFAP, its students, teachers and partners:
EFAP Confirms Its Excellence in the Eduniversal 2026 Ranking
The Eduniversal 2026 ranking, a true reference in the higher education landscape, once again highlights the quality of the EFAP. Ranked 1st for the Communication Grande École Program and 3rd in the ranking of the best Bachelor’s, Licenses, and Grandes Écoles, our program confirms its position as a leader among the best training courses in the sector.
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EFAP Brilliantly Honored at the 2025 INfluencia Grand Prix des Écoles
Designed to highlight institutions that innovate and reinvent their teaching methods, the INfluencia Grand Prix des Écoles offers a fresh perspective on today’s education: agile, immersive, and firmly rooted in professional realities. This year, EFAP stands out with five awards, confirming its position as a pioneering school.
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Director of Marketing and Communications: the Career Path of Guillaume Payen, EFAP Alumnus
What steps lead to executive roles in marketing and communications? From hands-on experience to strategic leadership, Guillaume Payen, Executive Director of Sales and Marketing at Atol, looks back on the key stages of his career and the lessons learned from his education at EFAP.
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Rencontre avec Marguerite Lengereau, Planneuse Stratégique chez Ogilvy
Dans le cadre du Culture Lab Day à l’EFAP, Marguerite Lengereau, Creative & Cultural Strategist chez Ogilvy, est intervenue pour parler de son métier, de l’intégration de la culture dans la communication des marques, et des défis actuels du secteur.Cette rencontre a été l’occasion d’en savoir plus sur son parcours et sa vision du rôle du planneur stratégique dans une grande agence.
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Nonprofit communication and the social and solidarity economy: giving meaning to communication
In the face of today’s major social and environmental challenges, communication is no longer limited to promoting a brand or a product. Within the nonprofit sector and the social and solidarity economy (SSE), it has become a powerful lever for engagement, mobilization, and social transformation. Meet Lucie, an alumna of EFAP Bordeaux and founder of a communications agency dedicated to the social and solidarity economy.
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EFAP, a communication school closely connected to luxury fashion houses
Training future luxury communication experts requires far more than theoretical teaching. At EFAP, learning is rooted in immersion and direct exposure to the standards of leading luxury Houses. Through a strategic challenge conducted in collaboration with Christian Dior Couture, fifth-year students experienced first-hand the real demands of brand strategy in the world of luxury.
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Project-based learning, public speaking and impact: why public speaking is central at EFAP
What if public speaking were one of the most strategic skills in communication careers? At EFAP, public speaking and interpersonal communication play a central role in the teaching approach. In this interview, Frédérique Maupu-Flament, a lecturer at EFAP, shares her perspective and approach.
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Parcoursup 2026: A Step-by-Step Guide to Submitting Your Applications
This Monday, January 19, marks the official opening of applications on Parcoursup, the national platform that allows high school students, students changing fields, or those returning to their studies to apply to higher education institutions. It’s a decisive moment for hundreds of thousands of young people… and often a source of stress.To help you navigate this key stage, we’ve put together a complete overview of the timeline, important steps, and an alternative path if you’re considering a communication school like EFAP, which operates outside of the Parcoursup system.
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Strategy & Branding: Nicolas Barbet’s Experience in Corporate Communication
A strategic pillar of corporate image, corporate communication goes far beyond message distribution: it shapes brands, strengthens internal engagement, and creates long-term value.In this interview, Nicolas Barbet, Brand Project Manager at AXA and EFAP Alumni (Class of 2023), looks back on his career path, the key skills of the profession, and the essential levers for success in corporate communication — combining strategic vision, project management, and a strong human-centered approach.
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Communication Careers in 2026
The communication sector is evolving rapidly, and certain professions are particularly sought after by recruiters. With the rise of digital technologies, the growing influence of social media, and increasing environmental concerns, communication careers are undergoing major transformations.Here are five careers offering exciting professional opportunities in 2026.
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EFAP Podcast Episode 2: Breaking Down Myths About Communication
After a first episode focused on creativity and intergenerational dialogue, the EFAP podcast returns with a new edition. In this second episode, two guests (one current student and one alumna) share insights into their personal and professional journeys through the world of communication.
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EFAP Nice: the new communication school in Nice
Since September 2025, the city of Nice has been home to a new space dedicated to creativity, innovation and careers in communication: EFAP Nice. With the opening of this campus, EFAP strengthens its presence on the French Riviera and offers students a communication school in Nice focused on the professional world, events, and the evolving challenges of the communication industry.
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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High-level internship: how Ombeline joined the Élysée’s event management department
From EFAP Lyon School of Communication to the reception rooms of the Élysée, sometimes it takes just one phone call, the one that enabled Ombeline to join the French Presidency for an internship in event communication. Between rigor, coordination and large-scale projects, she shares with us a professional journey that is as demanding as it is unforgettable!
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Mid-Year Intake in 1st Year at EFAP: Switch Your Academic Path Without Losing a Year!
Have you started a first-year program but want to switch your academic path without losing a year? Join us in January 2026 and complete EFAP’s first-year curriculum in just six months!
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French Tech Lille x EFAP: A Partnership Connecting Education, Innovation, and Talent
French Tech Lille and EFAP are formalizing a partnership designed to bring young talent closer to the region’s most innovative companies. This collaboration sits at the crossroads of education, entrepreneurship, and innovation, with a shared ambition: to prepare the communicators of tomorrow for the challenges of a globalized world.
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From EFAP Lyon to Entrepreneurship: Moro, the Agency Bringing Fresh Energy to Culinary Communication
With Moro, their communication agency dedicated to gastronomy, Alizée and Léa embody a new generation of EFAP-trained communicators, combining expertise, boldness, and energy. They look back on their journey and the origins of their project!
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Finding Your Path, Forging Your Own: Emma’s Story as an EFAP Graduate
At EFAP, every journey is unique. Emma’s story is a perfect example: from Madrid to television studios and eventually into entrepreneurship, she has built a career driven by curiosity, boldness, and the strength of the Alumni network. Her experience embodies the spirit of the school: supporting, empowering, and inspiring students long after graduation. Discover her story!
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