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Join EFAP Rencontres étudiants / entreprises au sein d'un incubateur
En intégrant des start-up durant leurs stages, les étudiants pourront vivre une expérience enrichissante au sein de structures qui leur permettront d'intervenir sur une multitude de tâches.
Véritable opportunité professionnelle, ce stage "dating"a permis aux étudiants d'échanger avec des entrepreneurs et de passer des entretiens de façon moins formelle pour leur prochain stage.
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EFAP Bordeaux students put their creativity at the service of plasma donation
At EFAP Bordeaux, learning happens through real-world experience. As part of their MBA in Strategic Communication & Marketing, students took on a major civic challenge: designing a communication campaign to encourage young people to donate plasma.
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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EFAP Launches Its Podcast: Giving a Voice to the Future of Communication
EFAP has launched its brand-new podcast, hosted by Steve Dias Pedro, a student in the MBA Digital Marketing & Business program. This new format aims to bridge generations, explore inspiring career paths, and spark conversations about today’s major communication challenges.
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