Masterclass Marketing de l'EFAP
Une semaine intense pour découvrir et approfondir les autres visages, les autres pratiques du marketing et de la communication à travers des interventions pratiques, interactives, parfois spectaculaires et centrées sur l'image.
Une initiation aux spécialisations marketing : luxe, événementiel, vins & gastronomie, cinéma, sport et musique.
Retrouvez les temps forts de cette semaine rythmée par des mises en situation pratiques et des rencontres de dirigeants d'entreprises de secteurs variés :
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How can you study communication in New York with EFAP?
Located in the very heart of Manhattan, the EFAP New York campus offers a unique experience for students in communication. This prestigious campus provides full immersion in a dynamic international environment, ideal for developing strong professional skills while benefiting from exceptional career opportunities. Thanks to a rigorous academic program, an extensive professional network, and total immersion in the world of business and media, EFAP New York is the ideal springboard for those aiming to launch an international career in communication.
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Project-based learning, public speaking and impact: why public speaking is central at EFAP
What if public speaking were one of the most strategic skills in communication careers? At EFAP, public speaking and interpersonal communication play a central role in the teaching approach. In this interview, Frédérique Maupu-Flament, a lecturer at EFAP, shares her perspective and approach.
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How the Super Bowl Has Become a Global Marketing Phenomenon for Brands
Spectacular ads, highly anticipated movie trailers, a halftime show with cultural impact… Every year, the Super Bowl goes far beyond the realm of sport to become a global marketing event. How do brands, studios and artists turn this game into a massive communication platform? A closer look at an unmissable moment where advertising, culture and strategy come together.
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