L'agence de publicité BETC à l'EFAP !
Une conférence intitulée “De l'insolence à la référence" lors de laquelle Fabrice BROVELLI est venu parler aux étudiants de l'EFAP d'irrévérence créative!
Élue en France, agence la plus créative de l'année treize fois depuis sa création, BETC est aujourd'hui classée durablement par le Gunn (organisme de référence des prix internationaux) parmi les meilleures agences du monde. C'est le premier pôle stratégique et créatif du réseau Havas.
Fabrice BROVELLI est le papa punk des pubs qui ont bercées les années 2000! Il a eu l'idée d'intégrer Chemical Brothers à la publicité Air France en 1999, et celle d'Evian, des bébés qui chantent « We will rock you"!
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The Hackathon of Intelligences: A Full Immersion into Collective Thinking and Innovation
From January 26th to 28th, 2026, EFAP organized a unique educational event: The Hackathon of Intelligences. This innovative event allowed students to work on real business challenges while exploring three forms of intelligence: natural, assisted, and augmented. The goal was to reflect on the impacts of human intelligence and AI.
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Valentine’s Day 2026: How Brands Are Reinventing Love
Valentine’s Day 2026 has established itself as a strategic opportunity for brands to engage in creative, inclusive and original ways. At this time of year, advertising campaigns are no longer limited to selling a product — they aim to deliver an experience, an emotion, or even a message of inclusion.Many brands have skillfully combined humor, well-being and engagement, creating messages that resonate with today’s societal concerns while capitalizing on specific products or unique experiences.
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Communication Careers in 2026
The communication sector is evolving rapidly, and certain professions are particularly sought after by recruiters. With the rise of digital technologies, the growing influence of social media, and increasing environmental concerns, communication careers are undergoing major transformations.Here are five careers offering exciting professional opportunities in 2026.
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