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Join EFAP EFAP Alumni : Group Communications & Public Relations Manager chez Webedia
Johann est notamment en charge de la définition du plan de communication du Groupe et de ses différentes marques/médias, de la définition de la stratégie de Relations Publiques pour l'ensemble des entités du groupe, du développement et de la mise en place de la communication interne du Groupe.
Des compétences variées, acquises au sein de notre formation communication, qu'il met en oeuvre au quotidien telles que le pilotage des relations médias / relations presse et relations publiques, social media, événementiel, gestion de projets, communication interne, communication marque employeur, ...
Johann a travaillé pendant de nombreuses années au sein du Groupe TF1 où il était jusqu’en 2014 Responsable des Relations Publiques et Evénements.
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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EFAP Podcast Episode 2: Breaking Down Myths About Communication
After a first episode focused on creativity and intergenerational dialogue, the EFAP podcast returns with a new edition. In this second episode, two guests (one current student and one alumna) share insights into their personal and professional journeys through the world of communication.
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EFAP: The Most International Communication School
In a communication industry that is increasingly global, choosing a program with a strong international focus is a real advantage for building a successful career. With campuses across several continents, a network of more than 100 partner universities and a multicultural student community, EFAP has established itself as the most international communication school.
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