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Join EFAP Partage d'expérience : Stage "Marketing Digital" - DJ Paragon
Une expérience très enrichissante qui a permis à Juliette, étudiante à l'école de communication EFAP, d'allier l'univers de la communication et du marketing, ainsi que sa passion pour la musique !
Guillaume Lujan, alias Paragon, lui a confié pendant ces 4 mois des missions de communication globales très variées afin de développer tous les supports nécessaires à sa promotion !
Des réseaux sociaux à l'organisation de son nouveau clip, Juliette a pu mettre en pratique tous les enseignements acquis au sein de sa formation en communication.
Découvrez le nouveau clip du DJ Paragon :
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Press relations at festivals: an immersion behind the scenes of Séries Mania
Press relations at festivals are a key lever to ensure the visibility and reach of a cultural event. They help structure media coverage, promote the programming, and attract journalists, partners, and audiences. Through the experience of Daphnée, a student at EFAP Lille doing an internship at the Séries Mania festival, dive into the behind-the-scenes of event press relations. The goal: to understand in practical terms the tasks, challenges, and skills required to thrive in this demanding profession, at the heart of the action.
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EFAP Generations: communication, a family story from Lille to Toulouse
What do the late 90s, marked by the early dawn of digital, and the year 2026, driven by artificial intelligence and social media content creation, have in common? One school, one passion, and above all… a family bond!
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April Fool’s Day: When Brands Turn Humor into a Communication Strategy
Every April 1st, brands compete to capture public attention through deliberately offbeat campaigns. Far from being simple jokes, these activations often represent real communication exercises, allowing brands to assert their positioning, explore new creative territories, and generate engagement.Behind the apparent lightness of April Fool’s campaigns lies a genuine strategic exercise: surprising audiences without losing credibility, entertaining while remaining consistent with the brand’s positioning. In 2026, several companies demonstrated this ability to play with communication codes by creating activations that were both unexpected, credible, and aligned with their brand identity.
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