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Join EFAP Messika à l'EFAP pour une conférence exceptionnelle !
Organisée par l'ecole de communication EFAP, cette conférence exceptionnelle recevait deux personnalités du monde de la joaillerie : Valérie MESSIKA, Fondatrice et Directrice Artistique de MESSIKA Joaillerie et Jean-Baptiste SASSINE, General Manager de MESSIKA Joaillerie.
Au cours de cette conférence exclusive à l'école de communication EFAP, ils ont abordé la naissance de la marque MESSIKA, son évolution, les nouveautés mais aussi quelques anecdotes comme le buzz autour de Beyoncé portant la bague Glam'Azone lors de sa dernière escapade à Paris.
Cette conférence était introduite par Isabelle HOSSENLOPP, journaliste, ancienne Directrice Marketing de Chanel Joaillerie et spécialiste du “story telling" des grandes marques de joaillerie comme Cartier, Van Cleef & Arpel et Chanel. Isabelle HOSSENLOPP est également une des intervenantes du
MBA Spécialisé Communication et Stratégies du Luxe de l'EFAP.
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Project-based learning, public speaking and impact: why public speaking is central at EFAP
What if public speaking were one of the most strategic skills in communication careers? At EFAP, public speaking and interpersonal communication play a central role in the teaching approach. In this interview, Frédérique Maupu-Flament, a lecturer at EFAP, shares her perspective and approach.
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How can you study communication in New York with EFAP?
Located in the very heart of Manhattan, the EFAP New York campus offers a unique experience for students in communication. This prestigious campus provides full immersion in a dynamic international environment, ideal for developing strong professional skills while benefiting from exceptional career opportunities. Thanks to a rigorous academic program, an extensive professional network, and total immersion in the world of business and media, EFAP New York is the ideal springboard for those aiming to launch an international career in communication.
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How the Super Bowl Has Become a Global Marketing Phenomenon for Brands
Spectacular ads, highly anticipated movie trailers, a halftime show with cultural impact… Every year, the Super Bowl goes far beyond the realm of sport to become a global marketing event. How do brands, studios and artists turn this game into a massive communication platform? A closer look at an unmissable moment where advertising, culture and strategy come together.
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