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Join EFAP EFAP Alumni : Chef de projet communication - Mediameeting
Diplômée de l'EFAP Promotion 2013, Aude revient sur son parcours professionnel et sur les raisons de son choix pour l'école de communication EFAP et sa formation en communication.
Actuellement, chef de projet communication pour l'entreprise Mediameeting, spécialisée dans la réalisation et la production de podcast, web radios et émissions live pour les besoins spécifiques des entreprises, son rôle est de répondre aux problèmatiques de communication de ses clients via des solutions audio.
Grâce au réseau de l'école de communication EFAP, elle a pu effectuer de nombreux stages qui lui ont permis de s'intégrer rapidement dans le monde du travail.
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April Fool’s Day: When Brands Turn Humor into a Communication Strategy
Every April 1st, brands compete to capture public attention through deliberately offbeat campaigns. Far from being simple jokes, these activations often represent real communication exercises, allowing brands to assert their positioning, explore new creative territories, and generate engagement.Behind the apparent lightness of April Fool’s campaigns lies a genuine strategic exercise: surprising audiences without losing credibility, entertaining while remaining consistent with the brand’s positioning. In 2026, several companies demonstrated this ability to play with communication codes by creating activations that were both unexpected, credible, and aligned with their brand identity.
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From EFAP to Fred & Farid: Becomin an Award-winning Copywriter
A graduate of EFAP in 2018, Édouard Delcour is now a copywriter at the agency Fred & Farid in Paris. At the heart of advertising creation, he develops campaigns for brands such as Pathé, Prime Video, Budweiser and Orangina. Combining creativity, teamwork and strategic thinking, he shares his journey and his daily work in one of the most creative professions in communication.
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Two awards for EFAP Lyon at the OUR(S) | The Media of Communication 2026!
Once again, the EFAP Lyon campus confirms its excellence in the field of communication by winning two prestigious awards at the 2026 edition of the Our(s) de la Com. Our students from the Specialized MBA in Creative & Advertising Strategies distinguished themselves by winning a gold medal and a silver medal for their creative and strategic work in support of a cause close to their hearts: the fight against cancer.
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