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Join EFAP EFAP Alumni : Social Media Manager - L'Equipe
Valentin, diplômé de notre formation marketing digital en 2018, nous présente son métier de Social Media Manager pour le média L'Equipe.
Ses missions principales sont d'informer mais également d'être la vitrine pour tout l'écosystème de L'Equipe : le site internet, le journal, la chaîne TV, ... Selon lui, un Social Media Manager est indispensable pour un média car il permet de toucher une audience plus large.
Depuis qu'il a rejoint la rédaction de L'Equipe, Valentin a eu l'occasion de couvrir la cérémonie du Ballon d'Or, un rêve pour ce passionné de sport !
La formation marketing digital de l'EFAP a permis à Valentin d'acquérir toutes les compétences nécessaires pour devenir Social Media Manager notamment grâce aux nombreuses masterclasses.
Son conseil aux étudiants de l'EFAP qui souhaiteraient devenir Social Media Manager : "Identifiez vous dans la marque et l'entreprise pour laquelle vous allez travailler !".
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Communication Careers in 2026
The communication sector is evolving rapidly, and certain professions are particularly sought after by recruiters. With the rise of digital technologies, the growing influence of social media, and increasing environmental concerns, communication careers are undergoing major transformations.Here are five careers offering exciting professional opportunities in 2026.
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EFAP Nice: the new communication school in Nice
Since September 2025, the city of Nice has been home to a new space dedicated to creativity, innovation and careers in communication: EFAP Nice. With the opening of this campus, EFAP strengthens its presence on the French Riviera and offers students a communication school in Nice focused on the professional world, events, and the evolving challenges of the communication industry.
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Valentine’s Day 2026: How Brands Are Reinventing Love
Valentine’s Day 2026 has established itself as a strategic opportunity for brands to engage in creative, inclusive and original ways. At this time of year, advertising campaigns are no longer limited to selling a product — they aim to deliver an experience, an emotion, or even a message of inclusion.Many brands have skillfully combined humor, well-being and engagement, creating messages that resonate with today’s societal concerns while capitalizing on specific products or unique experiences.
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