Réinventer la communication interne avec Mazars
Réinventer l'entreprise, repenser la manière d'y vivre et d'y travailler ... Voici l'objectif que s'est fixé le cabinet de conseil Mazars qui compte aujourd'hui 20 000 employés dans le monde. Avec l'arrivée massive des nouvelles générations sur le marché du travail, les entreprises doivent trouver de nouveaux modèles managériaux et de nouveaux environnements collaboratifs.
De nombreux programmes ont déjà été lancés mais avec une stratégie parfois peu cohérente et des identités visuelles différentes. La mission des étudiants de l'école de communication : Inventer une stratégie de communication interne innovante et la décliner auprès d'un public jeune.
Application mobile, affichage dynamique, print, emailing, intranet, ... Les moyens sont nombreux et nos étudiants en formation communication ont proposé une stratégie 360° innovante !
Alors, qui a ramené la coupe à la maison ?
See other news
From EFAP to Sparks Agency: Two Alumni, Two Career Paths, One Shared Journey
Eight years after graduating from EFAP, Valentine Frydlender and Loann Greulich have reunited at Sparks, an agency specializing in public relations, image consulting, and talent management. During a masterclass held for EFAP students, they looked back on their career paths, their day-to-day work, and the skills that helped them build successful careers in the worlds of fashion, cinema, and communication.
read more
EFAP Hackathon 2026: Students Imagine More Responsible Communication in the Face of Hyperconnectivity
How can we raise awareness about hyperconnectivity without stigmatizing digital habits? As part of the #ForANewBusinessSoul hackathon organized with Canary Call, students from EFAP’s Specialized MBAs in Digital Marketing & Business and CSR Communication & Sustainable Development developed concrete solutions around the OFF February movement, an initiative encouraging people to rethink their relationship with social media.
read more
Générations EFAP: More Than a School, a Community for Life
Since 1961, generations of EFAP students and alumni have followed in one another’s footsteps, connected and passed on the same shared spirit. With its new brand platform, “Générations EFAP,” EFAP celebrates this enduring bond that makes the school much more than a place to study: a community you join and remain part of for life.
read more