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EFAP Alumni : Président-Fondateur - Agence conseil en innovation

 

 

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EFAP News - Study Communication Internationally with EFAP

Study Communication Internationally with EFAP

Studying communication internationally with EFAP means preparing to thrive in a globalized world where communication challenges go beyond borders. For over 60 years, EFAP has been training professionals capable of understanding and analyzing brands, media, and cultures on a global scale. With a solid academic and professional network, the school offers its students numerous international opportunities, including campuses abroad, university partnerships, and double degrees. Internationalization is at the heart of EFAP’s curriculum, ensuring a comprehensive education tailored to the challenges of a constantly evolving market.

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EFAP News - Valentine’s Day 2026: How Brands Are Reinventing Love Play

Valentine’s Day 2026: How Brands Are Reinventing Love

Valentine’s Day 2026 has established itself as a strategic opportunity for brands to engage in creative, inclusive and original ways. At this time of year, advertising campaigns are no longer limited to selling a product — they aim to deliver an experience, an emotion, or even a message of inclusion.Many brands have skillfully combined humor, well-being and engagement, creating messages that resonate with today’s societal concerns while capitalizing on specific products or unique experiences.

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EFAP News - How the Super Bowl Has Become a Global Marketing Phenomenon for Brands

How the Super Bowl Has Become a Global Marketing Phenomenon for Brands

Spectacular ads, highly anticipated movie trailers, a halftime show with cultural impact… Every year, the Super Bowl goes far beyond the realm of sport to become a global marketing event. How do brands, studios and artists turn this game into a massive communication platform? A closer look at an unmissable moment where advertising, culture and strategy come together.

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