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Join EFAP Mounir MAHJOUBI, parrain de la promotion 2017 de l'EFAP Paris
Une soirée riche en retrouvailles, émotion et célébration pour les jeunes diplômés de l'EFAP, entourés de leurs parents, famille et amis.
“Engagez-vous ! Entre performance et humanité, dépassez-vous ! Soyez présents pour les autres. Vous transformerez le monde autour de vous. Vous y êtes prêts. Nous serons là pour vous y aider." - Monsieur Mounir MAHJOUBI, Secrétaire d'État en charge du Numérique.
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April Fool’s Day: When Brands Turn Humor into a Communication Strategy
Every April 1st, brands compete to capture public attention through deliberately offbeat campaigns. Far from being simple jokes, these activations often represent real communication exercises, allowing brands to assert their positioning, explore new creative territories, and generate engagement.Behind the apparent lightness of April Fool’s campaigns lies a genuine strategic exercise: surprising audiences without losing credibility, entertaining while remaining consistent with the brand’s positioning. In 2026, several companies demonstrated this ability to play with communication codes by creating activations that were both unexpected, credible, and aligned with their brand identity.
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Living Series Mania from the inside: immersion in Community Management
Participating in an international festival while developing digital communication skills: this is exactly what two EFAP students experienced as Community Managers at the Series Mania festival. A hands-on, professional, and strategic experience at the heart of a major event in the audiovisual world.
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Journée Agences Ouvertes 2026: An Immersion into the World of Communication Agencies
The Journée Agences Ouvertes (JAO) returns in 2026 for its 15th edition. Advertising, media, and public relations agencies opened their doors to thousands of future talents, offering students an immersive exploration of the world of communication. Through conferences, practical workshops, and meetings with industry professionals, this event provided a unique opportunity to discover the professions and challenges of the sector.
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