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Étude de cas : Place à la créativité !

 

Une semaine plus qu'intense pour les étudiants de l'EFAP !
En plus de proposer des axes stratégiques pour la communication sur les réseaux sociaux, ces étudiants en école de communication ont également réalisé une vidéo en lien avec les 3 gammes de produits Jimini's. 

Après un premier jury, les équipes finalistes ont présenté leur projet devant le co-fondateur de Jimini's ainsi que la responsable communication qui repartent enrichis et prêts à mettre à exécution les idées des étudiants !

Un annonceur original pour faire ressortir la créativité des étudiants !

 

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EFAP News - Eduniversal Ranking 2026: EFAP and its Specialized MBAs Lead the Communication Programs

Eduniversal Ranking 2026: EFAP and its Specialized MBAs Lead the Communication Programs

The 2026 edition of the Eduniversal ranking of the best Masters, MS, and MBAs in France once again places EFAP, the leading communication school, among the top references in higher education. Our Specialized MBAs stand out again this year among the most prestigious programs, highlighting the excellence of our communication programs.

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EFAP News - April Fool’s Day: When Brands Turn Humor into a Communication Strategy

April Fool’s Day: When Brands Turn Humor into a Communication Strategy

Every April 1st, brands compete to capture public attention through deliberately offbeat campaigns. Far from being simple jokes, these activations often represent real communication exercises, allowing brands to assert their positioning, explore new creative territories, and generate engagement.Behind the apparent lightness of April Fool’s campaigns lies a genuine strategic exercise: surprising audiences without losing credibility, entertaining while remaining consistent with the brand’s positioning. In 2026, several companies demonstrated this ability to play with communication codes by creating activations that were both unexpected, credible, and aligned with their brand identity.

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EFAP News - EFAP Confirms Its Excellence in the Eduniversal 2026 Ranking

EFAP Confirms Its Excellence in the Eduniversal 2026 Ranking

The Eduniversal 2026 ranking, a true reference in the higher education landscape, once again highlights the quality of the EFAP. Ranked 1st for the Communication Grande École Program and 3rd in the ranking of the best Bachelor’s, Licenses, and Grandes Écoles, our program confirms its position as a leader among the best training courses in the sector.

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