Etude de cas communication digitale dans le luxe avec la Maison Messika
Cette marque, qui a seulement 12 ans, a su se faire sa place au sein du prestigieux monde de la joaillerie et a récemment lancé une campagne de communication avec la célèbre mannequin Gigi Hadid.
Les étudiants ont présenté leurs recommandations à la marque pour continuer à faire vivre cette campagne de communication notamment sur la sphère digitale.
Une étude de cas stratégie et communication du luxe concrète au coeur de l’univers de la joaillerie et auprès d’un annonceur en plein essor !
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Maud, a student at EFAP Toulouse, currently interning at Halloween Agency
Working in a communication agency means living to the rhythm of ideas, projects, and campaigns coming to life. For EFAP students, it’s often the first step toward an exciting career at the heart of creativity and teamwork. In Toulouse, Maud, a student at EFAP, chose to complete her internship at Halloween Agency - an independent agency renowned for its innovative spirit and expertise in event management and field marketing. This immersion allowed her to experience the reality of a demanding, dynamic, and stimulating environment.
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EFAP Bordeaux students put their creativity at the service of plasma donation
At EFAP Bordeaux, learning happens through real-world experience. As part of their MBA in Strategic Communication & Marketing, students took on a major civic challenge: designing a communication campaign to encourage young people to donate plasma.
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How EFAP Lyon Trains Future Event Management Experts in Partnership with GL Events and SIRHA Food
At the heart of Lyon’s vibrant ecosystem, where gastronomy and events intersect, the EFAP x GL Events Battle offers students a unique immersion into the contemporary challenges of the food service industry. This creative challenge invites them to imagine new ways to elevate the World Bakery Cup, while experiencing the standards, expectations, and spirit of innovation that define major international events organized by GL Events.
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