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Join EFAP Etude de cas communication digitale dans le luxe avec la Maison Messika
Cette marque, qui a seulement 12 ans, a su se faire sa place au sein du prestigieux monde de la joaillerie et a récemment lancé une campagne de communication avec la célèbre mannequin Gigi Hadid.
Les étudiants ont présenté leurs recommandations à la marque pour continuer à faire vivre cette campagne de communication notamment sur la sphère digitale.
Une étude de cas stratégie et communication du luxe concrète au coeur de l’univers de la joaillerie et auprès d’un annonceur en plein essor !
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Communication apprenticeship: train at EFAP from your fourth year onward
The apprenticeship program at EFAP enables students to combine a communication degree with hands-on professional experience in a company. Available from the fourth year onward, across our 10 campuses in France, it allows students to earn a recognized diploma while gaining concrete, paid work experience. A format particularly well suited to careers in communication, marketing, media and event management.
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Why the human element remains at the heart of events: an interview with Nunzia Passacantando
Event management is much more than a matter of logistics: it is a deeply human profession built on emotion, relationships, and the alignment of objectives. An interview with Nunzia Passacantando, Director of the Specialized MBA in Communication & Event Management, who shares her vision of the industry: while AI is establishing itself as a valuable ally for optimizing operational tasks, discover why relational intelligence and customer experience remain the vital, non-automatable cornerstones of this profession.
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Living Series Mania from the inside: immersion in Community Management
Participating in an international festival while developing digital communication skills: this is exactly what two EFAP students experienced as Community Managers at the Series Mania festival. A hands-on, professional, and strategic experience at the heart of a major event in the audiovisual world.
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