EFAP Cannes - En direct de la Croisette avec Christophe Beaugrand
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Nonprofit communication and the social and solidarity economy: giving meaning to communication
In the face of today’s major social and environmental challenges, communication is no longer limited to promoting a brand or a product. Within the nonprofit sector and the social and solidarity economy (SSE), it has become a powerful lever for engagement, mobilization, and social transformation. Meet Lucie, an alumna of EFAP Bordeaux and founder of a communications agency dedicated to the social and solidarity economy.
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EFAP, a communication school closely connected to luxury fashion houses
Training future luxury communication experts requires far more than theoretical teaching. At EFAP, learning is rooted in immersion and direct exposure to the standards of leading luxury Houses. Through a strategic challenge conducted in collaboration with Christian Dior Couture, fifth-year students experienced first-hand the real demands of brand strategy in the world of luxury.
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Project-based learning, public speaking and impact: why public speaking is central at EFAP
What if public speaking were one of the most strategic skills in communication careers? At EFAP, public speaking and interpersonal communication play a central role in the teaching approach. In this interview, Frédérique Maupu-Flament, a lecturer at EFAP, shares her perspective and approach.
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