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Join EFAP EFAP Alumni : Experience Manager - Gauduel Sport Ferrari
Valentina a choisi de réaliser son stage de fin d'études chez Gauduel Sport Ferrari, distributeur et réparateur officiel Ferrari. Après l'obtention de son diplôme en formation communication spécialisée dans la "Communication & le Management Événementiel", Valentina a été embauchée par le concessionnaire !
Ses missions au quotidien sont nombreuses : "Je m'occupe de tous les événements en tant que concession, des événements de Ferrari Italie et du marketing de la concession".
Son conseil aux étudiants de l'école de communication EFAP : "ce serait de toujours sortir de sa zone de confort".
Découvrez notre MBA Spécialisé Communication & Management Événementiel
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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Project-based learning, public speaking and impact: why public speaking is central at EFAP
What if public speaking were one of the most strategic skills in communication careers? At EFAP, public speaking and interpersonal communication play a central role in the teaching approach. In this interview, Frédérique Maupu-Flament, a lecturer at EFAP, shares her perspective and approach.
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Valentine’s Day 2026: How Brands Are Reinventing Love
Valentine’s Day 2026 has established itself as a strategic opportunity for brands to engage in creative, inclusive and original ways. At this time of year, advertising campaigns are no longer limited to selling a product — they aim to deliver an experience, an emotion, or even a message of inclusion.Many brands have skillfully combined humor, well-being and engagement, creating messages that resonate with today’s societal concerns while capitalizing on specific products or unique experiences.
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