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Join EFAP EFAP Factory : Le projet associatif "BO'ÉCO"
Répartis en différents pôles (communication, gestion et actions), les étudiants en formation communication s'engagent dans une association sur la thématique de leur choix (mission citoyenne et solidaire, green, bien-être, humanitaire, ...).
Ce projet professionnalisant leur permet de mettre à profit tous les enseignements dispensés au sein de notre école de communication: marketing stratégique, créativité, communication digitale, ...
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Director of Marketing and Communications: the Career Path of Guillaume Payen, EFAP Alumnus
What steps lead to executive roles in marketing and communications? From hands-on experience to strategic leadership, Guillaume Payen, Executive Director of Sales and Marketing at Atol, looks back on the key stages of his career and the lessons learned from his education at EFAP.
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EFAP Nice: the new communication school in Nice
Since September 2025, the city of Nice has been home to a new space dedicated to creativity, innovation and careers in communication: EFAP Nice. With the opening of this campus, EFAP strengthens its presence on the French Riviera and offers students a communication school in Nice focused on the professional world, events, and the evolving challenges of the communication industry.
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Valentine’s Day 2026: How Brands Are Reinventing Love
Valentine’s Day 2026 has established itself as a strategic opportunity for brands to engage in creative, inclusive and original ways. At this time of year, advertising campaigns are no longer limited to selling a product — they aim to deliver an experience, an emotion, or even a message of inclusion.Many brands have skillfully combined humor, well-being and engagement, creating messages that resonate with today’s societal concerns while capitalizing on specific products or unique experiences.
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