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Partage d'expérience : Stage "Communication & Marketing" chez MAUBOUSSIN

 

Après avoir effectué un premier stage au sein de la direction artistique d’un studio de création publicitaire, Margot a évolué au sein de Mauboussin dans le pôle communication et marketing pour son stage de 2e année. 

Son tuteur a tellement été séduit par son enthousiasme, ses compétences opérationnelles acquises à l’école de communication EFAP au fil des années, qu’elle a été reconduite pour son stage de 3e année pour 4 nouveaux mois en stage.

Ses deux premières années à l'école de communication EFAP lui ont apporté une certaine aisance à l'oral ainsi qu'un sens des responsabilités, une facilité à s'intégrer et à travailler en équipe.

Son stage en marketing chez Mauboussin à Paris n'a fait que confirmer son envie d'effectuer des stages et de travailler à l'avenir dans la communication du luxe, la mode ou la joaillerie.

 

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EFAP News - 5 Tips to Land an Internship in Communication

5 Tips to Land an Internship in Communication

Finding an internship in communication can quickly become a challenge but some reflexes can really make the difference. In this first article, we share 5 quick and effective tips to boost your application and maximize your chances right now. A second part is coming soon, with 5 even stronger tips to go further in your strategy and optimize your internship applications like a communication pro. Ready? Let’s go!

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Influence marketing has established itself as one of the key pillars of communication strategy. In just a few years, the shift from traditional, top-down advertising to conversations driven by recognizable creators has profoundly transformed the relationship between brands and their audiences. Value is no longer measured solely in impressions — it now stems from the credibility of a voice, the relevance of a story, and the authentic engagement of a community.Today, influence is no longer an option or a one-off campaign; it’s a structured, measurable, and responsible lever, capable of impacting every stage of the customer journey — from storytelling to conversion.

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French Tech Lille and EFAP are formalizing a partnership designed to bring young talent closer to the region’s most innovative companies. This collaboration sits at the crossroads of education, entrepreneurship, and innovation, with a shared ambition: to prepare the communicators of tomorrow for the challenges of a globalized world.

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