#SeriousGame - La Nuit de la Crise à l'EFAP
Après une première édition réussie, cette année les étudiants sont devenus le service communication d'une Mairie attaquée sur les réseaux sociaux à cause de l'insalubrité probable de sa cuisine centrale qui causerait de nombreuses intoxications alimentaires. Leur objectif est donc simple : gérer la communication de cette mairie afin d'éviter le scandale !
Chaque heure de la soirée correspond à une journée, durant laquelle nos aprentis consultants en communication de crise reçoivent des informations et doivent préparer leurs axes de communication pour répondre aux questions des étudiants en formation journalisme de l'EFJ.
Une soirée intense mais très formatrice pour nos étudiants qui sont désormais prêts à affronter des situations de crise !
Nos Efapiens s’apprêtent à vivre une soirée pas comme les autres... C’est parti pour un cas pratique de communication de crise avec la 💥 Nuit de la Crise 💥 pic.twitter.com/HlOyZgS75u
— EFAP (@EFAP_) May 7, 2019
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Vlog: The daily life of an EFAP student interning at Manucurist
The field of communication encompasses a wide variety of professions, both technical and creative. The communication training offered by EFAP serves as a real springboard to access them, propelling its students into the heart of today's greatest success stories. This is certainly true for Eva, an EFAP student who shared her daily life as a Public Relations and Influence Assistant at Manucurist, the pioneering green and eco-responsible beauty brand, through an ultra-immersive vlog format.
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Work-study in communication: Zahra’s testimonial, Digital Experience Assistant at Barilla
A work-study program in communication allows students to gain concrete professional experience while continuing their studies. At EFAP, this format, accessible from the 4th year, immerses students in the realities of the industry. In this article, Zahra, a student in the Specialized MBA in Digital Marketing & Business on a work-study program, shares her experience at Barilla Group, where she works on strategic digital challenges.
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EFAP Hackathon 2026: Students Imagine More Responsible Communication in the Face of Hyperconnectivity
How can we raise awareness about hyperconnectivity without stigmatizing digital habits? As part of the #ForANewBusinessSoul hackathon organized with Canary Call, students from EFAP’s Specialized MBAs in Digital Marketing & Business and CSR Communication & Sustainable Development developed concrete solutions around the OFF February movement, an initiative encouraging people to rethink their relationship with social media.
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