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Join EFAP L'EFAP récompensée par la profession
Organisés par l'association WEXCOM, les Trophées de la Communication récompensent chaque année les meilleurs acteurs français de la Communication.
C'est dans la prestigieuse ville de Cannes, au sein des salons du Pullman Royal Casino, qu'ont été dévoilés, fin novembre, les lauréats de cette 15ème édition des Trophées de la Communication.
“Les Trophées de la Communication sont devenus au fil des ans un des prix de référence pour les acteurs de la profession. 32 Catégories récompensent de manière assez large toute la palette de nos métiers. C'est surtout un formidable moyen de mettre en exergue notre travail, nos métiers, le travail de nos équipes et nos entreprises ou services. Le cinéma a ses Césars, la musique a ses Victoires, désormais, la communication a ses Trophées."
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Why Intermarché’s advertising is a hit (and what it says about today’s marketing)
For the past few days, Intermarché’s Christmas advertisement has been making waves around the world, emerging as a true viral phenomenon. Widely shared on social media, commented on by the international press and creatively reinterpreted by users, it has established itself as one of the most successful advertising campaigns in recent years. But why has this campaign resonated so strongly? And what does it reveal about today’s marketing challenges, in an era shaped by AI and virality? Let’s break it down.
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Parcoursup 2026: A Step-by-Step Guide to Submitting Your Applications
This Monday, January 19, marks the official opening of applications on Parcoursup, the national platform that allows high school students, students changing fields, or those returning to their studies to apply to higher education institutions. It’s a decisive moment for hundreds of thousands of young people… and often a source of stress.To help you navigate this key stage, we’ve put together a complete overview of the timeline, important steps, and an alternative path if you’re considering a communication school like EFAP, which operates outside of the Parcoursup system.
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Nonprofit communication and the social and solidarity economy: giving meaning to communication
In the face of today’s major social and environmental challenges, communication is no longer limited to promoting a brand or a product. Within the nonprofit sector and the social and solidarity economy (SSE), it has become a powerful lever for engagement, mobilization, and social transformation. Meet Lucie, an alumna of EFAP Bordeaux and founder of a communications agency dedicated to the social and solidarity economy.
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