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Join EFAP Congratulations Graduating Class of 2017
Effervescence sur le campus de NYIT à Old Westbury, Long Island !
En présence de leurs proches, les étudiants de l'EFAP New York ont participé à la “Graduation", temps fort du cursus universitaire américain !
Vêtus d'une toge aux couleurs de l'université partenaire NYIT, ils reçoivent leur Bachelor ou Master Degree des mains du Doyen du College d'Art et de Science, Dr. James Simon!
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April Fool’s Day: When Brands Turn Humor into a Communication Strategy
Every April 1st, brands compete to capture public attention through deliberately offbeat campaigns. Far from being simple jokes, these activations often represent real communication exercises, allowing brands to assert their positioning, explore new creative territories, and generate engagement.Behind the apparent lightness of April Fool’s campaigns lies a genuine strategic exercise: surprising audiences without losing credibility, entertaining while remaining consistent with the brand’s positioning. In 2026, several companies demonstrated this ability to play with communication codes by creating activations that were both unexpected, credible, and aligned with their brand identity.
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The History of EFAP: A Pioneer in Communication for 65 Years
Did you know that the EFAP communication school was founded in 1961, at a time when public relations were just beginning to take shape? Since its inception, the school has evolved alongside the transformations in the communication industry, playing a key role in its professionalization.
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How to study communication in Miami with EFAP?
A creative and cosmopolitan city, Miami is now one of the most dynamic hubs for the communication, design and advertising industries. Thanks to its international program, the EFAP School of Communication allows students to experience an immersive journey at the heart of this creative ecosystem.
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