Brochures 
Get in touch 
Join EFAP Au cœur de la Transformation Digitale chez Google France
Les étudiants de la Spécialisation “Communication digitale" ont eu l'opportunité de participer, chez Google France, aux “Matinées Digitales" organisées par la Commission Marketing et Business de l'ACSEL, rendez-vous incontournable du Digital qui donne la parole aux patrons du BtoB.
Sur le thème de la Transformation Digitale, les tables rondes animées par Vincent MONTET, Vice Président de la Commission Marketing & Business de l'ACSEL, Directeur de la Stratégie Digitale du Groupe EDH et Directeur du MBA Spécialisé Digital Marketing & Business, ont permis aux étudiants d'être confrontés, au travers de riches débats sans langue de bois, à la réalité de la transformation de certains business models par le digital.
Un Live Tweet de l'événement brillamment orchestré par les étudiants de la Spécialisation “Communication digitale"!
See other news
Visionary Day 2026: How AI is Reinventing Careers & the Communication Industry?
The Visionary Day of the MBA Specialized in Digital Marketing & Business provided a complete immersion into the revolutions of artificial intelligence and the careers of tomorrow. By addressing critical topics, from healthcare to future jobs, this ninth edition enriched students' thinking while highlighting EFAP's commitment to educational innovation.
read more
How the Super Bowl Has Become a Global Marketing Phenomenon for Brands
Spectacular ads, highly anticipated movie trailers, a halftime show with cultural impact… Every year, the Super Bowl goes far beyond the realm of sport to become a global marketing event. How do brands, studios and artists turn this game into a massive communication platform? A closer look at an unmissable moment where advertising, culture and strategy come together.
read more
Strategy & Branding: Nicolas Barbet’s Experience in Corporate Communication
A strategic pillar of corporate image, corporate communication goes far beyond message distribution: it shapes brands, strengthens internal engagement, and creates long-term value.In this interview, Nicolas Barbet, Brand Project Manager at AXA and EFAP Alumni (Class of 2023), looks back on his career path, the key skills of the profession, and the essential levers for success in corporate communication — combining strategic vision, project management, and a strong human-centered approach.
read more