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Join EFAP Au cœur de la Transformation Digitale chez Google France
Les étudiants de la Spécialisation “Communication digitale" ont eu l'opportunité de participer, chez Google France, aux “Matinées Digitales" organisées par la Commission Marketing et Business de l'ACSEL, rendez-vous incontournable du Digital qui donne la parole aux patrons du BtoB.
Sur le thème de la Transformation Digitale, les tables rondes animées par Vincent MONTET, Vice Président de la Commission Marketing & Business de l'ACSEL, Directeur de la Stratégie Digitale du Groupe EDH et Directeur du MBA Spécialisé Digital Marketing & Business, ont permis aux étudiants d'être confrontés, au travers de riches débats sans langue de bois, à la réalité de la transformation de certains business models par le digital.
Un Live Tweet de l'événement brillamment orchestré par les étudiants de la Spécialisation “Communication digitale"!
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Eduniversal Ranking 2026: EFAP and its Specialized MBAs Lead the Communication Programs
The 2026 edition of the Eduniversal ranking of the best Masters, MS, and MBAs in France once again places EFAP, the leading communication school, among the top references in higher education. Our Specialized MBAs stand out again this year among the most prestigious programs, highlighting the excellence of our communication programs.
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From EFAP to Fred & Farid: Becomin an Award-winning Copywriter
A graduate of EFAP in 2018, Édouard Delcour is now a copywriter at the agency Fred & Farid in Paris. At the heart of advertising creation, he develops campaigns for brands such as Pathé, Prime Video, Budweiser and Orangina. Combining creativity, teamwork and strategic thinking, he shares his journey and his daily work in one of the most creative professions in communication.
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The disappearance of Celio's "L": a strategic tease
In a world where attention has become the most precious resource, Celio, the French leader in men's ready-to-wear, took a radical approach to stand out. On March 16, the brand removed the "L" from its logo across its stores and digital platforms, causing a real stir. A look back at this brilliant campaign that pushes the boundaries of viral marketing and redefines the art of brand extension.
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