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A la découverte de l'univers de la Maison Bollinger

Dans le cadre d'une année du renouveau de la campagne médias de la Maison Bollinger, Clément GANIER, Directeur marketing de la Maison Bollinger et Jean-Patrick FLANDE, Président de Filmedia, agence de placement de produit de la maison Bollinger, sont venus en exclusivité à la rencontre des étudiants du MBA Spécialisé « Luxury Communication and Strategies ».

Les étudiants ont élaboré, sur les cinq piliers des valeurs de la marque Bollinger, un plan de communication sur une durée de trois ans, dans le but de différencier la Maison Bollinger des autres marques.

Des nombreuses idées nouvelles ont émergé, de nouveaux médias, de nouveaux modes de communication, de nouveaux éléments de visibilité...

 

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EFAP News - Sport Business and Communication: What Opportunities After the 2024 Olympic Games?

Sport Business and Communication: What Opportunities After the 2024 Olympic Games?

It’s undeniable, the Paris 2024 Olympic and Paralympic Games offered France an exceptional showcase! Beyond athletic performance, these Games highlighted an entire sports economy that is creative, innovative, and deeply rooted in communication.But what if this momentum is only just beginning? Between Olympic legacy, digital transformation, and major upcoming events, Sport Business is emerging as one of the most promising sectors for graduates of a Master’s or MBA in Communication.Let’s step into this new era, where sport and communication are reshaping the landscape of a rapidly evolving industry.

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EFAP News - EFAP Bordeaux students put their creativity at the service of plasma donation

EFAP Bordeaux students put their creativity at the service of plasma donation

At EFAP Bordeaux, learning happens through real-world experience. As part of their MBA in Strategic Communication & Marketing, students took on a major civic challenge: designing a communication campaign to encourage young people to donate plasma.

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EFAP News - EFAP, the School of Communication: What Awaits You in 2025

EFAP, the School of Communication: What Awaits You in 2025

Looking to join a renowned communication school focused on career readiness? At EFAP, the 2025 academic year kicks off with a dynamic program featuring hands-on projects, professional networking opportunities, and specializations that reflect today’s market needs — brand content, influence, digital, event management, and audiovisual production.The goal: to boost your employability through a career-oriented approach, internships, and an international perspective.

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