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BONNE RENTRÉE à tous les étudiants de notre école de communication & marketing !

Cette rentrée 2021 « 100% en présentiel » est réalisée dans le strict respect des consignes sanitaires en vigueur, via des mesures déployées sur l’ensemble des campus de l’école de communication EFAP, telles que notamment le port du masque obligatoire dans tous les espaces, la mise à disposition de gel hydro-alcoolique dans l’ensemble des locaux, le respect des distanciations et gestes barrières définis par le Ministère des Solidarités et de la Santé.
 
La Direction de l’Ecole et l’ensemble des équipes pédagogiques sont pleinement mobilisés pour accueillir nos étudiants en formation communication dans les meilleures conditions possibles et les accompagner, les soutenir et les conseiller tout au long de l’année.
 
Très belle rentrée à tous !

 

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EFAP News - Sport Business and Communication: What Opportunities After the 2024 Olympic Games?

Sport Business and Communication: What Opportunities After the 2024 Olympic Games?

It’s undeniable, the Paris 2024 Olympic and Paralympic Games offered France an exceptional showcase! Beyond athletic performance, these Games highlighted an entire sports economy that is creative, innovative, and deeply rooted in communication.But what if this momentum is only just beginning? Between Olympic legacy, digital transformation, and major upcoming events, Sport Business is emerging as one of the most promising sectors for graduates of a Master’s or MBA in Communication.Let’s step into this new era, where sport and communication are reshaping the landscape of a rapidly evolving industry.

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EFAP News - Influence Marketing: Why Influencers Have Become Essential in Communication

Influence Marketing: Why Influencers Have Become Essential in Communication

Influence marketing has established itself as one of the key pillars of communication strategy. In just a few years, the shift from traditional, top-down advertising to conversations driven by recognizable creators has profoundly transformed the relationship between brands and their audiences. Value is no longer measured solely in impressions — it now stems from the credibility of a voice, the relevance of a story, and the authentic engagement of a community.Today, influence is no longer an option or a one-off campaign; it’s a structured, measurable, and responsible lever, capable of impacting every stage of the customer journey — from storytelling to conversion.

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EFAP News - EFAP Launches Its Podcast: Giving a Voice to the Future of Communication Play

EFAP Launches Its Podcast: Giving a Voice to the Future of Communication

EFAP has launched its brand-new podcast, hosted by Steve Dias Pedro, a student in the MBA Digital Marketing & Business program. This new format aims to bridge generations, explore inspiring career paths, and spark conversations about today’s major communication challenges.

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