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Join EFAP #EFAPCANNES - Stage au Marché du film
Le Marché du Film réunit aujourd’hui plus de 12.500 professionnels du cinéma pour présenter et découvrir près de 4.000 films et projets dans 33 salles de projection. Au milieu de cette ruche tourbillonnante, Clara, étudiante en 4e année à l’école de communication EFAP.
"Je suis à l'accueil sur un stand média où les vendeurs se rencontrent pour proposer leur film à la vente à l'international", raconte Clara, en stage sur le Marché du Film, le plus grand rassemblement international des professionnels du secteur.
Contexte oblige, “l’ambiance est très calme”, selon notre étudiante. Mais cela lui permet de nouer des contacts, “de faire des rencontres”... mais aussi de voir plusieurs films en compétition !
Une belle opportunité pour Clara, ravie de son stage et qui compte bien se servir de cette expérience comme "tremplin pour son projet professionnel".
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April Fool’s Day: When Brands Turn Humor into a Communication Strategy
Every April 1st, brands compete to capture public attention through deliberately offbeat campaigns. Far from being simple jokes, these activations often represent real communication exercises, allowing brands to assert their positioning, explore new creative territories, and generate engagement.Behind the apparent lightness of April Fool’s campaigns lies a genuine strategic exercise: surprising audiences without losing credibility, entertaining while remaining consistent with the brand’s positioning. In 2026, several companies demonstrated this ability to play with communication codes by creating activations that were both unexpected, credible, and aligned with their brand identity.
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Press relations at festivals: an immersion behind the scenes of Séries Mania
Press relations at festivals are a key lever to ensure the visibility and reach of a cultural event. They help structure media coverage, promote the programming, and attract journalists, partners, and audiences. Through the experience of Daphnée, a student at EFAP Lille doing an internship at the Séries Mania festival, dive into the behind-the-scenes of event press relations. The goal: to understand in practical terms the tasks, challenges, and skills required to thrive in this demanding profession, at the heart of the action.
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The EFAP Alumni Network: a community that supports your journey
In communication and marketing careers, networking truly matters. The EFAP Alumni platform enables graduates to stay connected, exchange with peers across different cohorts, and seize professional opportunities at key moments in their journey.
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