Transformation digitale : partenariat avec Microsoft
En tant que "Social Media Amplificator", le rôle de nos étudiants en formation marketing digital était de créer le buzz sur les réseaux sociaux et de faire remonter #MicrosoftExperiences18 parmi les hashtags les plus utilisés.
En paralèlle, ils ont également assisté à de nombreuses conférences afin de produire des contenus webs pour Microsoft dans le cadre d'un concours organisé par la marque. Les meilleurs articles produits par nos étudiants en formation marketing digital seront publiés sur le site de Microsoft.
Ils ont même rencontré et échangé avec Julia White, Vice-présidente Corporate de Microsoft !
📌Microsoft Expériences : ça y'est c'est le grand jour 😀 Ne manquez pas le live tweet des étudiants de l'Efap #Mbadmb qui débutera dès 8h30 pour le #experiences18 ce 6 et 7 novembre au palais des congrès. Grâce à @microsoftfrance merci pour cette opportunité 😊 @EFAP_ @MBADMB pic.twitter.com/6mwdMEYtnv
— Said Ibrahim M'Madi (@saidmadibra) 6 novembre 2018
See other news
Journée Agences Ouvertes 2026: An Immersion into the World of Communication Agencies
The Journée Agences Ouvertes (JAO) returns in 2026 for its 15th edition. Advertising, media, and public relations agencies opened their doors to thousands of future talents, offering students an immersive exploration of the world of communication. Through conferences, practical workshops, and meetings with industry professionals, this event provided a unique opportunity to discover the professions and challenges of the sector.
read more
April Fool’s Day: When Brands Turn Humor into a Communication Strategy
Every April 1st, brands compete to capture public attention through deliberately offbeat campaigns. Far from being simple jokes, these activations often represent real communication exercises, allowing brands to assert their positioning, explore new creative territories, and generate engagement.Behind the apparent lightness of April Fool’s campaigns lies a genuine strategic exercise: surprising audiences without losing credibility, entertaining while remaining consistent with the brand’s positioning. In 2026, several companies demonstrated this ability to play with communication codes by creating activations that were both unexpected, credible, and aligned with their brand identity.
read more
Eduniversal Ranking 2026: EFAP and its Specialized MBAs Lead the Communication Programs
The 2026 edition of the Eduniversal ranking of the best Masters, MS, and MBAs in France once again places EFAP, the leading communication school, among the top references in higher education. Our Specialized MBAs stand out again this year among the most prestigious programs, highlighting the excellence of our communication programs.
read more